Selling Your Home in the Milwaukee Area
Why Choose Katie Falk and her team of experts ?
Let’s review your primary goal: Sell your home
Let’s review your secondary goal: Get the best price from the market
Now, let’s remember the ranking of these goals. The market will tell us the selling price of your home. A Realtor® can make a difference how your home is marketed.
Work with a professional.
Someone who has sold thousands of homes during her 30 years of experience.
Someone who is respected by her peers as a professional in the business with knowledge and experience.
Katie never stops learning. Education is the key to her success. She enjoys learning new things every day.
Sharing her knowledge. Katie realizes that although she works in real estate 24/7, her clients deal in real estate just a few times in their lives. She takes time to explain and educate her clients, answer questions and listen.
Positive attitude. Even when the real estate market is down, Katie is finding ways to put buyers and sellers together.
Support. Since Katie has assembled a very capable and qualified team to support her and her clients, you have a combination of expertise working for you.
The Katie Falk Team Property Marketing Plan
The following list of action steps reflects our marketing plan that has demonstrated proven results:
• Provide a Market Analysis on recent home sales and current listings in your area. Then by making a detailed inspection of your home, we can determine its fair market value.
• Put a For Sale sign on the property.
• Enter your property into the Multiple Listing Service (MLS). There it will be immediately exposed to thousands of other agents. Once your property is in MLS, it will be spread across the internet to hundreds of websites such as katiefalk.com, realtor.com, wihomes.com, coldwellbankeronline.com, coldwellbanker.com, and many more.
• Put your home on a Virtual Tour which is a tour of the property that is accessible on web sites.
• Host an Open House on Sundays if desired.
• Host a Brokers Tour on a Tuesday so all real estate brokers in the area can tour your home and have knowledge of your home for their potential buyers.
• All Agent Broadcast within Coldwell Banker branches
• Prepare a detailed Data Sheet
• Special Feature Cards
• Financing Promotion
• Target Marketing Mailings
• Exposure in The Katie Falk Team Meetings
• Coldwell Banker weekly meeting promotion
• Periodic print ads
• Constant Promotion Within the Brokerage Community
• Negotiate offers!! All offers will be relayed to you promptly and we will negotiate the best terms for you!
From Offer To Closing . . .
The Katie Falk Team will:
• Prepare an estimate of seller expenses, closing costs and net proceeds.
• Discuss qualifications of the prospective buyer including current situation and ability to purchase.
• Review the purchase agreement for completeness and accuracy.
• Represent you during the presentation of all contracts and negotiate on your behalf to obtain the best possible price and terms for your home.
• Prepare a calendar of key upcoming actions (i.e. mortgage application, mortgage approval, inspections, closing).
• Explain all details and contingencies.
• Deliver all counter offers promptly.
• Maintain rapport and communicate with the other agents involved in the transaction.
While your transaction is pending, The Katie Falk Team will:
• Deposit earnest money as required by law.
• Order title insurance, deed, affidavit and survey.
• When appropriate, meet appraiser at property and present market data.
• Coordinate water, well, septic, radon, etc. inspections.
• Review the inspection reports with you.
• Give a weekly report of pending details.
• Follow up with borrower’s lender.
• Post sale as “pending” on MLS and put up “Sold” sign when all contingencies are met.
• Assist cooperating agent with any problems relative to the sale.
• Order mortgage satisfaction(s).
• Schedule the closing.
• Locate a new home if desired.
At the time of closing or settlement, The Katie Falk Team will:
• Discuss proceeds and the closing statement with you.
• Attend the closing and answer your questions.
• Coordinate possession of property.
• Maintain a file of all closing papers.
• Arrange for transportation to the closing if desired.
• Arrange for payment of expenses from closing proceeds.
• Coordinate the transfer of utilities and keys.
• Pick up yard sign and lock box.
• Deliver your proceeds in the form of a check.
Email: Katie@KatieFalk.com
